VP GM of Healthy Living & Fitness

January 4, 2021
Boulder, CO
Job Type


The company is looking for a self-starter, with the drive to set and reach ambitious goals! The General Manager runs the day-to-day operations of the Fitness & Healthy Living Group, leading the staff that supports the company brands.

This is a leadership position focused on vision, long-term strategies, revenue development, new partnerships, and cross-functional team collaboration with other company brands, marketing, product development and supporting functions. In addition, day-to-day management of departmental directors, translating high level strategy into execution, and methodically improving KPI’s and internal processes.

Overall objective is to make sustainable and values-based decisions that will increase market share and sales in order to deliver revenue targets, while building audience engagement through network and vertical membership growth.

How You Will Make A Difference:

  • Provide leadership to a large and diverse staff across various departments.
  • Oversee all aspects of the brands, develop strategy and budgets, and plan to achieve revenue targets.
  • P&L and forecast management across the collection of brands.
  • Work to generate revenue and diversify revenue across the portfolio.
  • Responsible for delivery against the annual business plan.
  • Responsible for the delivery of identified new business revenue targets
  • Works collaboratively with other departments to establish and carry out responsibilities.
  • Foster strong relationships and communication built on trust with client across all business units, platforms and internal departments
  • Managerial finance: financial statement analysis and P&L management
  • Develop and maintain business operational systems and processes in a fast-growth environment
  • Audience Development, Marketing, and Research to support subscription and digital traffic growth
  • Sales management of endemic sales team
  • Establishing business terms, contract review and feedback on relationships that will drive the business forward.
  • Team management across editorial, marketing and sales teams for the brands

What You Bring

  • B.A. in Business or related field, MBA preferred
  • Strong understanding of media
  • 15+ years’ experience
  • “Outside the box" approaches to problem solving
  • Creative/strategic thinking skills, with experience in brainstorming strategic marketing programs
  • Excellent communication and organization skills for leading large teams
  • Driven to improve current standard operating procedures
  • Proven ability to project manage
  • Proactive, self-starter
  • + Fearless in approach
  • + Risk taker
  • + Intellectually Curious
  • Adaptable personality
  • + Inspiring, infectious and dynamic in-room presence
  • + Leader of people
  • + Ability to travel
  • Be accountable - walk the talk, lead by example, create goals and stick to them.
  • Should have experience in the health, wellness and mindfulness industries.
  • Lives a healthy and active lifestyle.
Drop files here browse files ...

Related Jobs

January 28, 2021
Network Security Architect   Atlanta, GA new
January 28, 2021
January 28, 2021
Line Cook - Larkridge Chili's   Thornton, CO new
January 28, 2021